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Brand

Brand Guidelines

Official assets and guidelines to help you reference the Scout brand, including our logo, content and trademarks.

Download Brand Assets

Logo

The logo should be used in its original form, without changes to proportions or colors. It is recommended to use the monochrome logo on solid backgrounds to maintain readability.

Logomark

The brand symbol should be used in cases where space is limited or when a graphic element is needed without text. It can be applied in both light and dark themes, depending on the context.

Spacing considerations

The safety area around the logo is defined by the height of the symbol. This ensures that the logo maintains its visual integrity and is not crowded by other elements.

Spacing construction for wordmark and logo

Colors

The brand logo is used exclusively in black or white. The primary brand colors are reserved for other design elements, such as backgrounds and accents.

  • Blue

    RGB 132, 145, 193

    #8491C1

  • Green

    RGB 91, 169, 164

    #5BA9A4

  • Purple

    RGB 190, 152, 199

    #BE98C7

  • White

    RGB 255, 255, 255

    #FFFFFF

  • Black

    RGB 4, 4, 6

    #040406

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